About Slate Strategy

Founded by Jennifer Johnston Canfield, Slate works with individuals and businesses to develop social technology and marketing strategies designed to build online and offline influence. Social technology is a powerful mechanism for connecting people and ideas, engaging in conversation, and building leaders.

Whether you are an author, artist, or executive, a chocolate maker, widget factory, or consulting firm, social technology has given you unprecedented opportunities to communicate and connect with potential customers and supporters. With simple, effective, and efficient strategies, together we can reach your leadership goals.

About Jennifer

Jennifer Johnston Canfield is passionate about social technology, especially leading the social media conversation beyond marketing into underexplored business areas and applications. Jennifer writes about these issues here and at Social Media Today.

Jennifer is also passionate about using social technology to engage individuals and fuel their desire to achieve positions of power and principled leadership. Jennifer is a community builder, a creative and entrepreneurial business leader, and an energetic teacher and presenter.

Jennifer will receive her MBA in August 2010 and is a management professional with 15 years leadership experience. Jennifer studied design at Maryland Institute College of Art and Rice University, where she received her BA. Jennifer has received numerous artistic, academic, and professional accolades.